Melayu Boleh

Link Building 2010 – Update Your Strategy – Update Your Status!

The importance of link building in your SEO campaign is something you will be more than familiar with, yet it is important to take stock on your backlinks every now and then and have a good look at what you’re doing, and what you may be doing wrong. Those thousands of backlinks from low authority directories are becoming less and less valuable, as search engines continue to evolve their algorithms, becoming smarter and more appreciative of social networking, relevance, and how you naturally acquire these links – as search engines adapt their algorithms towards site popularity.

Nevertheless, link building is still the holy grail of SEO. The logic behind the importance of backlinks from an search engine perspective is that they are a good indicator of the popularity of your web site – showing that web users are eager to visit your site, and share your content with other users in their local and online communities, and that is the amber nectar of modern link building. In 2010, search engines know that it takes a few bucks to buy 1000 random directory submissions, whereas 100 backlinks in social networking can be more effective and efficient. Moreover, sites like Facebook and Twitter can be a great medium for online marketing, as you can target your audience very precisely and cheaply, as well as naturally promoting your business or website

Out with the old. To fully harness the power of modern link building and get to that no.1 position, you will have to abandon those antiquated methods of yesteryear. It goes without saying but automated director submissions are a massive no-no. Three way linking doesn’t cut the mustard anymore either. This is when site X links to site Y which links to site Z, and ditto for blog comments and blogrolls, although to a much lesser extent if you are any good at it. In a nutshell, links that are easy to acquire do not fool the search engines in 2010. What works is good, honest, user focused content. Engaging, unique and informative content relevant to your website. One way to increase your web presence is by writing unique articles and submitting them to reputed article directories, in specific categories. If you outsource your link building, this is something you will have to monitor, or you might end up wasting your time and money.

This is 2010. You cannot manipulate or trick search engines by misusing backlinks. You have to really work on your backlinks by providing relevant information to customers, which is what SEO is all about.

Link building in 2010 is vital in your SEO, so take a minute or two to think about your strategy. Out with the old, and in with the new is the message, and the clear moral of the story is be nice to those search engines. They are getting smarter and more diplomatic by the day – you may have noticed how Google’s SERP suddenly looks more relevant and not producing so many results from old pages. You can’t fool search engines, and you can’t manipulate visitor traffic by adopting black hat SEO strategies. You need to be original and creative as far as the future of SEO is concerned.

Dyron Wilkie

SEO Gibraltar
http://www.seogibraltar.gi
contact@seogibraltar.gi

Article Source: http://EzineArticles.com/?expert=Dyron_Wilkie